Published on July 10th, 2012 | by Angela Samartano0
Pacha NYC & RPM Pres. Alesso’s 21st Birthday in NYC 7/7/12
If there’s anyone who knows how to celebrate their 21st birthday, it’s certainly Alesso. Born Alessandro Lindblad, the sensational swede picked New York City as his playground of choice for the big event. Sponsored by RPM and Pacha NYC, Alesso was joined by Brooklyn’s own Carl Kennedy, fellow Swede Otto Knows, and one of our favorite Russian DJ/Producers, Arty. The Governors Beach Club located on Governors Island, just a short ferry ride away from Manhattan’s South Street Seaport, couldn’t of been a better venue for the highly anticipated birthday event. At the venue, party goers were able enjoy a man made beach, the New York City skyline in perfect view to your left hand side, and an amazing set up by the Pacha NYC crew to make sure we felt the full celebration element throughout the course of the whole event.
Carl Kennedy got the crowd going from his start at around 4pm, to an already packed crowd. Mixing in some notes of deep house throughout his four hour long warm up set, he steamed up the dance floor for a party crowd battling the intense 100+ degree heat in New York City that day. Kennedy made it obvious for all of us that he has the passion for the music and the experience to keep the crowd in full rage mode hours before the headlining act even arrived.
At 8pm, the sun was beginning to set and a ‘Million Voices’ were chanting on the dance floor for Swedish DJ Otto Knows to take the impressive Pacha NYC stage. His one hour time slot didn’t seem to be long enough, keeping up the energy with tracks his Feel by Third Party & Cicada, Swedish House Mafia’s Save the World, and a personal favorite, Dubvision’s All by Myself. His new remix of the hit Dada Life track, Kick Out the Epic Motherfucker went hard as the night sky completely took over the New York City skyline. Ending off the night and making way for Arty, the Otto Knows hit, Million Voices pumped through the speakers and the hearts of the intense crowd, while mashing the track with Avicii & Nicky Romero’s NickTim. Overall, an epic send off to one of our new favorite swedes.
Next on deck, Russia’s own Anjuna baby, Arty was welcomed to NYC with chants of “USA” heard loud and clear amongst the partygoers. One of the best Arty sets I have heard in a while, we all hummed along to his Mat Zo collaboration, Mozart, sang along to the lyrics to his Walking Alone remix, and were Chasin’ the beat with the ridiculous Sander van Doorn track. Arty fan favorites such as Around the World, his Rock n Rolla Remix of Ferry Corsten’s classic Punk, and the debut of Arty’s new remix of Zedd’s Spectrum were all mixed in throughout the hour and adored by everyone. Arty left us all wanting more, and we were lucky to get to see him again for the After Party at Pacha NYC. When he ended off with Tiesto’s Maximal Crazy into the beats of Seven Nation Army, it completely set the tone for the birthday boy, Alesso to take over.
As a semi-planned tribute to Alesso, who spent his actual birthday in the ‘City of Dreams’, received a warm welcome to NYC with everyone singing Happy Birthday to Alesso, complete with balloons falling from the tent’s roof along with an endless amount of confetti. He opened up with his upcoming release Clash, which we heard in the video preview for the NYC event, leaving us wanting more and more of that track.Playing some memorable Alesso tracks such as his remix of Keane’s Silenced by The Night, his hit single with Sebastian Ingrosso, Calling, which blew everyone away, and his upcoming release Years (due out on August 4th) were very strong moments throughout his magical birthday celebration set. After all of us migrated from Governors Island to Pacha NYC for the after party, we made it in time for Alesso to be smashing the crowd with his upcoming single alongside Dirty South, City of Dreams. Everyone has been talking about this track, because we first heard it from both Dirty South and Alesso in their EDC NYC sets back in May and the DJs have been teasing us ever since. The crowds at both Pacha NYC and Governors Beach Club were in a frenzy when this dropped, and we all can’t wait for the release dates of so many new Alesso tracks. If there is anyone under 21 looking for a proper ‘coming of age’ celebration, try topping what Alesso did in New York City on July 7th. It will be a hard venture.
About the Author
Angela Samartano Angela has been dancing since before she could walk. As a technically trained dancer for the past 20 years, Angela has always had an affinity for bass heavy beats and uplifting trance melodies. Holding a Bachelors of Science in Advertising and Marketing Communications from the Fashion Institute of Technology in New York City, she has an extensive online journalism background and is current Editor in Chief of EDM Insider. Besides her personal twitter, she is the face behind the @EDMinsider Twitter account.